CRM Manager betting (iGaming)

Компания "ADLEADPRO PTE. LTD"

We are looking for CRM Manager for our partner.

About the Company: Well-established company in the gambling/betting niche, proud of our 5 leading brands, two of which have a long history in the industry, one successfully operating for 12 years and the other for 5 years.

Team is our greatest asset—comprising talented, passionate professionals who bring together years of expertise across different sectors. We foster a culture of collaboration and creativity, where every member plays a crucial role in driving the company's success.

As a forward-thinking company built on the knowledge and experience of industry experts, we are committed to continued growth and shaping the future of gambling. Join us in this exciting journey!

Responsibilities:

• Work with customer.io software
• Full responsibility for the process of creating and conducting email marketing campaigns;
• participate in the creation of a content strategy for advertising and informational messages;
• Collaborate with other teams (marketing, design and content) to create engaging emails, in-apps and push notifications;
• Conduct A/B testing and look for ways to improve CR and Open Rate.
• Collect and segment your user base and create email chains for them;
• Work with designers, breeders, analysts;
• Conduct regular analysis of key indicators and optimize; strategy based on their analysis;
• Player retention.

Requirements:

• Experience as a CRM/marketing coordinator from 1 year;
• Confident knowledge of online casino products;
• Experience with email, sms, web-push mailings and other messengers from 1 year or content manager;
• understanding of real-time storage methods;
• Experience working with graphic editors;
• Time management skills.

We offer:

• Working with gambling industry experts;
• Competitive salary in $,and package of benefits (annual leave 21 days, paid sick leave etc)
• Fully remote - work from any country
• Opportunity to work in an international and multinational environment
• Professional training and development
• Opportunity to work with the team of professionals

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