CMO / Chief Marketing Officer / Marketing Director (SaaS/Apps)
10 Ноября 2024
от 600 000 до 1 000 000 руб.
Город:
Санкт-Петербург
Занятость:
Полная занятость
Опыт:
Более 6 лет
Компания "Qualtir"
Chief Marketing Officer (CMO)
Full-time, Fully Remote, Flexible
$60K USDC (ERC-20) + $40K performance-based bonuses
About Us:
We are a SaaS company that creates popular productivity tools, some of which are enhanced with AI. As we continue our rapid expansion, we're seeking a visionary CMO to lead our marketing efforts and take Qualtir.com to the next level.
What We're Looking For:
We need an experienced, entrepreneurial-minded CMO who will lead from the front. You are not afraid to roll up your sleeves and build marketing systems from scratch, whether it's developing a strategic roadmap or guiding a high-performing team. You have a proven track record of scaling startups or growing companies, and you thrive in a dynamic environment. If you are passionate about growth, highly analytical, and have experience in taking companies from startup to industry leader, we want to hear from you.
Key Responsibilities:
- Marketing Strategy Development: Create and implement a comprehensive marketing strategy that aligns with our business objectives and drives exponential growth.
- Team Leadership: Assemble and lead a strong marketing team, focusing on talent acquisition, development, and alignment with company goals. (Note: building a team is optional, depending on the needs and growth stage.)
- Analytics and Data-Driven Marketing: Set up a robust analytics framework to monitor and optimize campaign performance, with a focus on KPIs such as CAC, ROAS, LTV, and churn rates.
- Brand and Content Strategy: Build and execute a brand platform to elevate Qualtir's visibility and authority in the market, including a consistent content production schedule (blogs, social media, video).
- Influencer and Partnership Marketing: Establish relationships with key influencers and partners to enhance brand recognition and drive new customer acquisition.
- Systematic Lead Generation: Develop a systematic lead generation machine, incorporating content funnels, targeted campaigns, and personalized customer engagement initiatives.
- Multi-Channel Marketing: Scale existing performance channels such as PPC, SEO, Affiliate, and explore new channels that can fuel our growth.
- Initial Focus on Tasksboard.com: Your first major task will be to focus on Tasksboard.com, our Google Tasks manager, to establish and drive its marketing strategy.
What We Expect:
- Proven Experience: At least 3-6 years of experience as a CMO or senior marketing leader, ideally in a fast-growing startup or tech company.
- Successful Growth Stories: Demonstrated experience in building marketing systems from scratch that led to significant business growth.
- Data and Results-Oriented: Strong analytical skills with a focus on data-driven decision-making, budgeting, and resource allocation.
- Strong Knowledge of Digital Marketing: Expertise in PPC, SEO, Affiliate, content marketing, and social media. You understand how to effectively negotiate with influencers and build lasting partnerships.
- Leadership Skills: Experience in building and leading a diverse team, with an emphasis on fostering growth, accountability, and a results-driven culture.
- Entrepreneurial Spirit: A hands-on approach and adaptability to a fast-paced startup environment, with a focus on long-term vision and ambitious targets.
Why Qualtir.com?
- $60K plus up to $40K in performance-based bonuses per year!
- Freedom and Responsibility: We value autonomy and ownership; you will have the freedom to innovate while being accountable for your results.
- Startup Vibe: Work in a collaborative environment where everyone's voice matters and ambitious goals drive us forward.
- Remote Work Flexibility: Work remotely and combine professional development with global experience.
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